Data + Instincts = Success.

Just make sure you get the proportions right.

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It doesn’t matter who you are, just make sure you get the proportions right.


“I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination.”

—David Ogilvy


.“It will work. I am a marketing genius.”

—Paris Hilton 

Smash the Jitters and Rock Your Talk

Don’t rest on your laurels in the final stretch before your talk. Optimize your prep to walk on-stage at your awesomest.

(3m reading time)
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Blasting through the finish.

When a runner approaches a race’s finish line, does he slow down and cruise? No, he calls upon a final, secret store energy held in reserve for just this moment, and he pushes hard to finish strong.That’s exactly what you’ve got to do in the hours leading up to your presentation to keep the butterflies at bay and your mind sharp.

Continue reading “Smash the Jitters and Rock Your Talk”